The Christmas season has begun and your social networks cannot be oblivious to these festivities, give life to your publications and you will see that you will attract the attention of those who visit your social networks.
The color palette you use on your social networks is much more than a matter of style: through it, you can speak to your ideal client, attract their attention and express emotions.
Did you know about color psychology?
There are large studies that analyze precisely the impact that each color has on each person. For this reason, more and more brands and companies are taking colors into account when defining their branding and marketing strategy.
Each color provokes a different emotional response, so every brand must know the effect of colors on human behavior. In short: wearing the right color triggers a purchasing impulse.
What do colors mean on social networks?
Red
It is one of the most used colors by brands. It transmits to the audience warmth, euphoria and dynamism, as well as passion and energy.
Yellow
The color yellow is associated with joy, inspiration and positivity, which is why it becomes ideal to use in offers, 2×1 or limited-time promotions.
Green
It is the color that represents nature, sothe public associates it with the environment, freshness and health.
Pink
This color has been positioned as a color that transmits fun, especially in its stronger tones .
Blue
It is a color very related to calm and tranquility, as well as security and professionalism.< /span>
White
It is the color of purity and nobility, as well as tranquility.
Violet
color related to luxury, romanticism and spirituality. Without a doubt, it is a very mystical color, so it connects with consumers in its most emotional aspect.
Black
It is the color of elegance and sophistication, prestigious brands well positioned in their sector use it.
Orange
It is a color associated with effusiveness and joy. Therefore, it is also widely used for calls to action in a marketing strategy. This color is associated with the feeling of entertaining and having fun.
I share these beautiful color palettes with you so you can create beautiful posts. Write down the codes and use them in your design programs such as Canva, Photoshop, Illustrator, etc.
I hope you liked them. Visit my store and you will find pre-designed templates for social networks. Click HERE
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